En casa del herrero cuchillo de palo"

In the blacksmith's home, knives are carved out of wood 

The tag line reflects a Spanish saying used to indicate that, sometimes, those living out of a profession, foolishly neglet using their specific know-how for their own benefit. For those of you who still don't follow... just don't judge my work from this site.

User Experience

I'm currently trying to fix search for a major Australian brand (for the rest of my work history check out my linked in profile). The problems that I'm faced with are simple enough, getting stakeholders on board is another matter. 
  • The case for AB testing AB Testing is not as straight forward to implement in large corporates as it may be for small garage websites. In large corporates you often have to convince senior level ...
    Posted Aug 11, 2011 1:43 PM by Ricardo Escalon
  • Selling IA and Navigation Changes: Less Common Sense and More Dollar Sense The problem with us UXers is that we're always intellectualising our field. We use words like IAs, navigation frameworks, and "enhance the user experience". These mean very little to ...
    Posted Jun 16, 2011 3:14 PM by Ricardo Escalon
Showing posts 1 - 2 of 2. View more »


Follow me on Twitter @RicardoEscalon


Ricardo's Latest UX Links


Technology

One of my pet projects requires me to learn technologies related to the Google App Engine. In this blog I'll post some of the stuff I'm learning. This blog is mainly written to help me when I try and set up my environment on another machine (happens more often than you think).

Django Nonrel

  • Coding Django Non-rel on Aptana Eclipse Install Aptana v3 - download from the Aptana site Download google app engine - download from the Google App Engine site Instal Python 2.5 (I've only managed to find a ...
    Posted Jun 7, 2011 5:38 AM by Ricardo Escalon
  • How to install the django-dbindexer-test app First things first, do you know how to use HG? If you're answer is no you may want to read another article (yet to be written on it) first ...
    Posted Jun 3, 2011 9:24 PM by Ricardo Escalon
  • Creating a simple polls app using django nonrel An extremely short summary of the things I learnt from following the tutorial in the doc of the django nonrelCreate an app in your project by running the command ...
    Posted Jun 3, 2011 11:54 PM by Ricardo Escalon
Showing posts 1 - 3 of 3. View more »


Photography

One of my passions is photography, you can get in touch with me.

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